Expands Product Portfolio with Act-On’s Adaptive Marketing Solutions
Madrid, March, 2018 – Intelligence Partner, the cloud computing company, today announces it has joined the Act-On Partner Program to deliver Act-On’s Adaptive Marketing solutions across Spain and Latin America.
The new deal gives Intelligence Partner’s clients access to Act-On’s digital marketing engine, designed to address the needs of today’s CMO and their entire marketing team by making it simple to create, execute, and measure success of all digital marketing programs.
Modern marketers must be able to go beyond automating tasks to anticipate individual behavior in order to target and convert buyers at the right time. By incorporating Act-On into its current offering, Intelligence Partner is now uniquely positioned to advise on this strategic shift in the marketplace and help marketers achieve their main objective – accelerating growth – through an easy-to-use, yet powerful marketing engine focused on personalized engagement.
“Act-On is an excellent digital marketing tool that we have added to our product offering. Easy to use, it allows a perfect integration with the CRM tools we work with. We are confident that it will be a success among our regular customers.’’ – Miguel Esteban, Managing Partner at Intelligence Partner.
As an Act-On Partner, Intelligence Partner is able to provide both strategic guidance and a complete digital marketing solution that enables high-performance companies to deliver personalized experiences to help companies increase lead quantity and quality, while helping sales representatives be more productive in their prospecting and selling efforts.
“As brands continuously expect return on investment from all of their IT infrastructure investment, we are pleased to announce our partnership with Intelligence Partner as it will help bridge the natural divide by aligning the Sales and Marketing functions. The Act-On native integration with both Salesforce and SugarCRM, in conjunction with Intelligence Partners expertise, will allow end user brands to maximize customer journeys by providing personalized messages at the right time and through the right channel.“ – Richard Langham, Vice President EMEA at Act-On.
About Intelligence Partner:
Founded in 2009, Intelligence Partner is a consulting company, leader in the environment in Cloud Computing solutions. We are partners of the leading cloud service providers (Google, Salesforce, Sugar CRM, Tableau, Talend, RingCentral and, now, Lumapps, as well as its own SaaS solutions, including Task4Work in the Field Service Management environment. Intelligence Partner has offices in Madrid, Barcelona, São Paulo and London. With offices in Madrid, Barcelona, São Paulo and London, we provide services of Digital Transformation, Change Management, Training, Migration, Development, Administration, Technical Support and Geolocation among others. For more information visit https://www.intelligencepartner.com/en/
About Act-On Software:
Act-On Software is the leader in adaptive marketing solutions that enable marketers to create Adaptive Journeys™ using customer behaviors, preferences and data to intelligently guide the engagement strategy. With Act-On, marketers can drive better business outcomes and see higher customer lifetime value. For more information, visit Act-On Software.
For more information, please contact:
Mª Jesús Carnero – Intelligence Partner Marketing Director